{"id":3708,"date":"2026-07-23T07:22:52","date_gmt":"2026-07-23T07:22:52","guid":{"rendered":"https:\/\/aleve-es.com\/?page_id=3708"},"modified":"2026-08-04T15:51:33","modified_gmt":"2026-08-04T13:51:33","slug":"business-growth-framework","status":"publish","type":"page","link":"https:\/\/aleve-es.com\/es_es\/business-growth-framework\/","title":{"rendered":"Business Growth Framework"},"content":{"rendered":"\t\t
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\n\t\t\t\t\t\r\n\r\n\r\n\r\n\r\nThe Aleve Business Growth Framework | Aleve Business Solutions<\/title>\r\n<meta name=\"description\" content=\"Discover the Aleve Business Growth Framework: a practical six-stage system connecting strategy, customer acquisition, CRM, automation, AI, marketing and continuous optimisation.\">\r\n<link rel=\"canonical\" href=\"https:\/\/aleve-es.com\/business-growth-framework\/\">\r\n\r\n<script type=\"application\/ld+json\">\r\n{\r\n \"@context\":\"https:\/\/schema.org\",\r\n \"@type\":\"Service\",\r\n \"name\":\"The Aleve Business Growth Framework\",\r\n \"serviceType\":\"Business Growth Strategy and Connected Business Systems Consultancy\",\r\n \"url\":\"https:\/\/aleve-es.com\/business-growth-framework\/\",\r\n \"description\":\"A practical six-stage business growth framework connecting strategy, customer acquisition, CRM, automation, AI, marketing and continuous optimisation.\",\r\n \"provider\":{\r\n \"@type\":\"Organization\",\r\n \"name\":\"Aleve Business Solutions O\u00dc\",\r\n \"url\":\"https:\/\/aleve-es.com\/\",\r\n \"email\":\"info@aleve-es.com\",\r\n \"telephone\":\"+34697883689\",\r\n \"vatID\":\"EE102954931\"\r\n },\r\n \"areaServed\":[\"Spain\",\"European Union\"],\r\n \"audience\":{\r\n \"@type\":\"BusinessAudience\",\r\n \"audienceType\":\"Small and medium-sized businesses\"\r\n }\r\n}\r\n<\/script>\r\n\r\n<style>\r\n#aleve-framework-page,#aleve-framework-page *{box-sizing:border-box}\r\n#aleve-framework-page{\r\n --green:#087c43;\r\n --green-dark:#055f34;\r\n --green-light:#69dc9a;\r\n --ink:#101b24;\r\n --muted:#59666f;\r\n --line:#dce7e1;\r\n --soft:#f4f8f6;\r\n --dark:#0f2b21;\r\n --white:#fff;\r\n font-family:Inter,Arial,Helvetica,sans-serif;\r\n color:var(--ink);\r\n background:#fff;\r\n line-height:1.6;\r\n overflow:hidden\r\n}\r\n#aleve-framework-page a{text-decoration:none;color:inherit}\r\n#aleve-framework-page img{display:block;max-width:100%}\r\n#aleve-framework-page .wrap{width:min(1180px,calc(100% - 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rgba(8,124,67,.18)\r\n}\r\n#aleve-framework-page .cta-panel h2{color:#fff;font-size:38px;margin:0 0 8px}\r\n#aleve-framework-page .cta-panel p{color:#eafff2;margin:0;max-width:760px}\r\n#aleve-framework-page .cta-actions{display:grid;gap:10px;min-width:270px}\r\n#aleve-framework-page .cta-actions .btn{width:100%;text-align:center;white-space:normal}\r\n\r\n\/* FOOTER *\/\r\n#aleve-framework-page .footer{\r\n background:#fff;border-top:1px solid #e8efeb;padding:24px 0 18px;color:var(--ink)\r\n}\r\n#aleve-framework-page .footer-grid{\r\n display:grid;grid-template-columns:1.2fr 1fr 1fr 1.25fr 1.1fr;gap:28px;align-items:start\r\n}\r\n#aleve-framework-page .footer-logo img{width:135px;display:block;margin-bottom:10px}\r\n#aleve-framework-page .footer h4{\r\n font-size:14px;margin:0 0 9px;font-weight:900;color:var(--green)\r\n}\r\n#aleve-framework-page .footer p,\r\n#aleve-framework-page .footer a{\r\n font-size:13px;color:#18212a;display:block;margin:0 0 5px;line-height:1.45\r\n}\r\n#aleve-framework-page .footer a{color:var(--green);font-weight:800}\r\n#aleve-framework-page .social-links{display:flex;gap:10px;margin-top:14px}\r\n#aleve-framework-page .social-links a{\r\n width:38px;height:38px;border-radius:50%;display:inline-flex;align-items:center;\r\n justify-content:center;border:1px solid #cfe8d8;background:#f8faf9;\r\n color:var(--green);margin:0\r\n}\r\n#aleve-framework-page .social-links svg{width:18px;height:18px;fill:currentColor}\r\n#aleve-framework-page .footer-bottom{\r\n border-top:1px solid #dde8e1;margin-top:15px;padding-top:10px;\r\n display:flex;justify-content:space-between;gap:18px;font-size:12px;color:#526069\r\n}\r\n#aleve-framework-page :is(a,button,summary):focus-visible{\r\n outline:3px solid rgba(8,124,67,.35);outline-offset:3px\r\n}\r\n\r\n\/* RESPONSIVE *\/\r\n@media(max-width:1180px){\r\n #aleve-framework-page .nav{gap:18px}\r\n #aleve-framework-page .nav>a,\r\n #aleve-framework-page .nav-trigger{font-size:13px}\r\n #aleve-framework-page .strategy-call-button{padding:12px 14px}\r\n}\r\n@media(max-width:1100px){\r\n #aleve-framework-page .desktop-language{display:none}\r\n #aleve-framework-page .footer-grid{grid-template-columns:repeat(2,minmax(0,1fr))}\r\n #aleve-framework-page .stage-grid{grid-template-columns:repeat(2,1fr)}\r\n}\r\n@media(max-width:900px){\r\n #aleve-framework-page .head{\r\n display:grid;grid-template-columns:1fr auto;gap:12px;min-height:auto;padding:12px 0\r\n }\r\n #aleve-framework-page .logo img{width:145px}\r\n #aleve-framework-page .nav,\r\n #aleve-framework-page .header-actions{display:none}\r\n #aleve-framework-page .mobile-nav{display:block}\r\n #aleve-framework-page .hero-grid,\r\n #aleve-framework-page .two,\r\n #aleve-framework-page .fit-box{grid-template-columns:1fr}\r\n #aleve-framework-page .hero-visual{max-width:650px}\r\n #aleve-framework-page .journey{grid-template-columns:repeat(3,1fr)}\r\n #aleve-framework-page .journey-step:nth-child(3){border-right:0}\r\n #aleve-framework-page .journey-step:nth-child(-n+3){border-bottom:1px solid var(--line)}\r\n #aleve-framework-page .journey-step:nth-child(3):after{display:none}\r\n #aleve-framework-page .outcome-grid{grid-template-columns:repeat(2,1fr)}\r\n}\r\n@media(max-width:760px){\r\n #aleve-framework-page .trust-grid{grid-template-columns:repeat(2,1fr)}\r\n #aleve-framework-page .trust-item:nth-child(2){border-right:0}\r\n #aleve-framework-page .trust-item:nth-child(-n+2){border-bottom:1px solid var(--line)}\r\n #aleve-framework-page .faq-grid,\r\n #aleve-framework-page .difference-grid{grid-template-columns:1fr}\r\n #aleve-framework-page .cta-panel{grid-template-columns:1fr}\r\n #aleve-framework-page .cta-actions{min-width:0;width:100%}\r\n}\r\n@media(max-width:650px){\r\n #aleve-framework-page .wrap{width:min(100% - 28px,1180px)}\r\n #aleve-framework-page .section{padding:68px 0}\r\n #aleve-framework-page .hero{padding:60px 0}\r\n #aleve-framework-page .hero-actions,\r\n #aleve-framework-page .hero-actions .btn{width:100%}\r\n #aleve-framework-page .framework-wheel{min-height:470px;padding:18px}\r\n #aleve-framework-page .wheel-centre{width:135px;height:135px;font-size:17px}\r\n #aleve-framework-page .wheel-node{width:112px;font-size:11px}\r\n #aleve-framework-page .node-2{right:8px}\r\n #aleve-framework-page .node-3{right:14px}\r\n #aleve-framework-page .node-5{left:14px}\r\n #aleve-framework-page .node-6{left:8px}\r\n #aleve-framework-page .stage-grid,\r\n #aleve-framework-page .outcome-grid{grid-template-columns:1fr}\r\n #aleve-framework-page .journey{grid-template-columns:1fr}\r\n #aleve-framework-page .journey-step{\r\n border-right:0;border-bottom:1px solid var(--line)\r\n }\r\n #aleve-framework-page .journey-step:last-child{border-bottom:0}\r\n #aleve-framework-page .journey-step:after{display:none!important}\r\n #aleve-framework-page .fit-box{padding:28px 22px}\r\n #aleve-framework-page .footer-grid{grid-template-columns:1fr}\r\n #aleve-framework-page .footer-bottom{flex-direction:column}\r\n}\r\n@media(prefers-reduced-motion:reduce){\r\n #aleve-framework-page *,\r\n #aleve-framework-page *:before,\r\n #aleve-framework-page *:after{\r\n transition:none!important;animation:none!important;scroll-behavior:auto!important\r\n }\r\n}\r\n\r\n\/* ===== LOCKED ALEVE NEW GLOBAL HEADER ===== *\/\r\n#aleve-framework-page .header{background:#fff;border-bottom:1px solid #edf2ef;position:sticky;top:0;z-index:1000;overflow:visible}\r\n#aleve-framework-page .head{height:82px;display:flex;flex-wrap:nowrap;align-items:center;justify-content:space-between;gap:14px;position:relative}\r\n#aleve-framework-page .logo{flex:0 0 auto}\r\n#aleve-framework-page .logo img{width:168px;max-height:60px;object-fit:contain;display:block}\r\n#aleve-framework-page .nav{flex:1 1 auto;display:flex;flex-wrap:nowrap;justify-content:center;align-items:center;gap:20px;min-width:0;font-size:13px;font-weight:700}\r\n#aleve-framework-page .nav>a,#aleve-framework-page .nav-trigger{color:#101b24;background:none;border:0;padding:30px 0;font:inherit;font-size:13px;font-weight:800;line-height:1.2;white-space:nowrap;cursor:pointer}\r\n#aleve-framework-page .nav a:hover,#aleve-framework-page .nav a.active,#aleve-framework-page .nav-trigger:hover{color:#087c43}\r\n#aleve-framework-page .nav-item{position:relative;display:inline-flex;align-items:center}\r\n#aleve-framework-page .dropdown{position:absolute;top:calc(100% - 4px);left:-20px;min-width:290px;background:#fff;border:1px solid #dbe7e0;border-radius:14px;padding:12px;box-shadow:0 18px 38px rgba(16,27,36,.14);opacity:0;visibility:hidden;pointer-events:none;transform:translateY(8px);transition:.2s ease;z-index:2500}\r\n#aleve-framework-page .nav-item:hover .dropdown,#aleve-framework-page .nav-item:focus-within .dropdown{opacity:1;visibility:visible;pointer-events:auto;transform:translateY(0)}\r\n#aleve-framework-page .dropdown a{display:block;padding:10px 12px;border-radius:8px;color:#17242c;font-size:14px;font-weight:750;white-space:nowrap}\r\n#aleve-framework-page .dropdown a:hover,#aleve-framework-page .dropdown a.active{color:#087c43;background:#eef8f2}\r\n#aleve-framework-page .header-actions{display:flex;align-items:center;gap:10px;flex:0 0 auto}\r\n#aleve-framework-page .language-wrap{position:relative;display:inline-flex}\r\n#aleve-framework-page .language-switcher{display:inline-flex;align-items:center;justify-content:center;gap:6px;padding:10px 12px;border:1px solid #cfe0d6;border-radius:9px;background:#fff;color:#101b24;font-size:12px;font-weight:900;line-height:1.2;white-space:nowrap;cursor:pointer}\r\n#aleve-framework-page .language-switcher:hover{color:#087c43;border-color:#87b99c}\r\n#aleve-framework-page .language-menu{position:absolute;right:0;top:calc(100% + 8px);min-width:150px;padding:8px;background:#fff;border:1px solid #dbe7e0;border-radius:10px;box-shadow:0 16px 34px rgba(16,27,36,.13);opacity:0;visibility:hidden;pointer-events:none;transform:translateY(6px);transition:.18s ease;z-index:2600}\r\n#aleve-framework-page .language-wrap:hover .language-menu,#aleve-framework-page .language-wrap:focus-within .language-menu{opacity:1;visibility:visible;pointer-events:auto;transform:translateY(0)}\r\n#aleve-framework-page .language-menu button{display:block;width:100%;border:0;background:#fff;color:#101b24;text-align:left;padding:9px 10px;border-radius:7px;font:inherit;font-size:13px;font-weight:800;cursor:pointer}\r\n#aleve-framework-page .language-menu button:hover,#aleve-framework-page .language-menu button:focus-visible{background:#eef8f2;color:#087c43}\r\n#aleve-framework-page .strategy-call-button,#aleve-framework-page .strategy-call-button:link,#aleve-framework-page .strategy-call-button:visited{background:#10291d!important;color:#fff!important;border:2px solid #10291d!important;box-shadow:0 10px 24px rgba(16,41,29,.28)!important;-webkit-text-fill-color:#fff!important;font-size:12px!important;font-weight:900!important;padding:11px 14px!important}\r\n#aleve-framework-page .strategy-call-button:hover,#aleve-framework-page .strategy-call-button:focus-visible{background:#16d957!important;color:#10291d!important;border-color:#16d957!important;-webkit-text-fill-color:#10291d!important}\r\n\r\n\/* ===== LOCKED MOBILE NAVIGATION ===== *\/\r\n#aleve-framework-page .mobile-nav{display:none}\r\n#aleve-framework-page .mobile-nav summary{list-style:none;cursor:pointer;border:1.5px solid #087c43;border-radius:9px;padding:11px 14px;color:#087c43;font-weight:900;line-height:1}\r\n#aleve-framework-page .mobile-nav summary::-webkit-details-marker{display:none}\r\n#aleve-framework-page .mobile-nav-panel{position:absolute;left:14px;right:14px;top:calc(100% + 1px);max-height:calc(100vh - 100px);overflow:auto;background:#fff;border:1px solid #dde8e1;border-radius:0 0 14px 14px;box-shadow:0 18px 38px rgba(16,27,36,.14);padding:14px;display:grid;gap:4px;z-index:3000}\r\n#aleve-framework-page .mobile-nav-panel a{display:block;padding:10px 12px;border-radius:8px;color:#101b24;font-weight:800}\r\n#aleve-framework-page .mobile-nav-panel a:hover,#aleve-framework-page .mobile-nav-panel a.active{background:#eef8f2;color:#087c43}\r\n#aleve-framework-page .mobile-nav-label{padding:10px 12px 5px;color:#087c43;font-size:12px;font-weight:900;text-transform:uppercase;letter-spacing:.05em}\r\n#aleve-framework-page .mobile-language-group{margin-top:8px;padding-top:8px;border-top:1px solid #edf2ef}\r\n#aleve-framework-page .mobile-language-actions{display:grid;grid-template-columns:1fr 1fr;gap:8px;padding:6px 10px 10px}\r\n#aleve-framework-page .mobile-language-actions button{border:1px solid #cfe0d6;border-radius:8px;background:#fff;color:#101b24;padding:10px;font-weight:900;cursor:pointer}\r\n#aleve-framework-page .mobile-language-actions button:hover{background:#eef8f2;color:#087c43}\r\n\r\n\/* ===== LOCKED ALEVE MASTER FOOTER ===== *\/\r\n#aleve-framework-page .footer{background:#fff;border-top:1px solid #e8efeb;padding:24px 0 18px;color:#101b24}\r\n#aleve-framework-page .footer-grid{display:grid;grid-template-columns:1.2fr 1.2fr 1fr 1fr 1fr;gap:28px;align-items:start}\r\n#aleve-framework-page .footer-logo img{width:135px;display:block;margin-bottom:10px}\r\n#aleve-framework-page .footer h4{font-size:14px;margin:0 0 9px;font-weight:900;color:#087c43}\r\n#aleve-framework-page .footer p,#aleve-framework-page .footer a{font-size:13px;color:#18212a;display:block;margin:0 0 5px;text-decoration:none}\r\n#aleve-framework-page .footer a{font-weight:800}\r\n#aleve-framework-page .footer a:hover{text-decoration:underline}\r\n#aleve-framework-page .footer a.active{color:#087c43}\r\n#aleve-framework-page .footer-bottom{border-top:1px solid #dde8e1;margin-top:15px;padding-top:10px;display:flex;justify-content:space-between;gap:20px;font-size:12px;color:#526069}\r\n#aleve-framework-page .social-links{display:flex;gap:10px;margin-top:14px;align-items:center}\r\n#aleve-framework-page .social-links a{width:38px;height:38px;border-radius:50%;display:inline-flex;align-items:center;justify-content:center;border:1px solid #cfe8d8;background:#f8faf9;color:#087c43;margin:0;text-decoration:none;transition:.2s ease}\r\n#aleve-framework-page .social-links a:hover{background:#087c43;color:#fff;text-decoration:none;transform:translateY(-2px)}\r\n#aleve-framework-page .social-links svg{width:18px;height:18px;display:block;fill:currentColor}\r\n\r\n\/* ===== ACCESSIBILITY AND GLOBAL RESPONSIVE ===== *\/\r\n.aleve-skip-link{position:absolute;left:16px;top:-60px;z-index:9999;background:#10291d;color:#fff;padding:12px 16px;border-radius:8px;font-family:Inter,Arial,sans-serif;font-weight:900;text-decoration:none}\r\n.aleve-skip-link:focus{top:16px}\r\n#aleve-framework-page a:focus-visible,#aleve-framework-page button:focus-visible,#aleve-framework-page summary:focus-visible{outline:3px solid rgba(8,124,67,.4);outline-offset:3px}\r\n@media(max-width:1180px) and (min-width:769px){\r\n #aleve-framework-page .desktop-language{display:none}\r\n #aleve-framework-page .nav{gap:14px}\r\n #aleve-framework-page .nav-trigger,#aleve-framework-page .nav>a{font-size:12px}\r\n #aleve-framework-page .logo img{width:145px}\r\n}\r\n@media(max-width:1024px){#aleve-framework-page .footer-grid{grid-template-columns:1fr 1fr}}\r\n@media(max-width:768px){\r\n #aleve-framework-page .header{overflow:visible}\r\n #aleve-framework-page .head{height:auto;position:relative;display:grid;grid-template-columns:1fr auto;gap:12px;padding:12px 0}\r\n #aleve-framework-page .logo img{width:145px}\r\n #aleve-framework-page .nav,#aleve-framework-page .header-actions{display:none}\r\n #aleve-framework-page .mobile-nav{display:block}\r\n}\r\n@media(max-width:640px){\r\n #aleve-framework-page .footer-grid{grid-template-columns:1fr}\r\n #aleve-framework-page .footer-bottom{flex-direction:column;gap:8px}\r\n}\r\n@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*:before,*:after{animation-duration:.01ms!important;animation-iteration-count:1!important;transition-duration:.01ms!important}}\r\n\r\n\r\n\/* Industries bottom CTA \u2014 production fit correction *\/\r\n#aleve-framework-page .cta-box{\r\n display:grid;\r\n grid-template-columns:minmax(0,1fr) auto;\r\n align-items:center;\r\n gap:28px;\r\n padding:34px 42px;\r\n overflow:hidden;\r\n}\r\n#aleve-framework-page .cta-box > div{min-width:0}\r\n#aleve-framework-page .cta-box h2{\r\n max-width:760px;\r\n font-size:clamp(27px,2.7vw,35px);\r\n line-height:1.14;\r\n overflow-wrap:anywhere;\r\n}\r\n#aleve-framework-page .cta-box p{\r\n max-width:760px;\r\n line-height:1.55;\r\n overflow-wrap:anywhere;\r\n}\r\n#aleve-framework-page .cta-actions{\r\n justify-content:flex-end;\r\n max-width:390px;\r\n}\r\n#aleve-framework-page .cta-actions .btn{\r\n width:100%;\r\n white-space:normal;\r\n text-align:center;\r\n line-height:1.3;\r\n}\r\n@media(max-width:900px){\r\n #aleve-framework-page .cta-box{\r\n grid-template-columns:1fr;\r\n align-items:start;\r\n padding:30px;\r\n }\r\n #aleve-framework-page .cta-actions{\r\n width:100%;\r\n max-width:none;\r\n }\r\n}\r\n@media(max-width:640px){\r\n #aleve-framework-page .cta-box{\r\n padding:24px 20px;\r\n gap:20px;\r\n }\r\n #aleve-framework-page .cta-box h2{font-size:27px}\r\n #aleve-framework-page .cta-box p{font-size:15px}\r\n}\r\n\r\n\r\n\r\n\/* Business Growth Framework \u2014 production readability corrections *\/\r\n#aleve-framework-page .framework-wheel{\r\n background:#f4f8f6;\r\n color:#101b24;\r\n border:1px solid #dce7e1;\r\n}\r\n#aleve-framework-page .framework-wheel:before,\r\n#aleve-framework-page .framework-wheel:after{\r\n border-color:rgba(8,124,67,.18);\r\n}\r\n#aleve-framework-page .wheel-centre{\r\n background:#087c43;\r\n color:#fff;\r\n box-shadow:0 20px 45px rgba(8,124,67,.18);\r\n}\r\n#aleve-framework-page .wheel-node{\r\n border:1px solid #cfe0d6;\r\n background:#fff;\r\n color:#101b24;\r\n box-shadow:0 8px 20px rgba(15,43,33,.06);\r\n}\r\n#aleve-framework-page .section-dark{\r\n background:#f4f8f6;\r\n color:#101b24;\r\n border-top:1px solid #dce7e1;\r\n border-bottom:1px solid #dce7e1;\r\n}\r\n#aleve-framework-page .section-dark .section-head .eyebrow{\r\n color:#087c43!important;\r\n}\r\n#aleve-framework-page .section-dark .section-head h2{\r\n color:#101b24!important;\r\n}\r\n#aleve-framework-page .section-dark .section-head p{\r\n color:#34464f!important;\r\n}\r\n#aleve-framework-page .outcome-card{\r\n background:#fff;\r\n border:1px solid #dce7e1;\r\n box-shadow:0 10px 24px rgba(15,43,33,.06);\r\n}\r\n#aleve-framework-page .outcome-card strong{color:#087c43}\r\n#aleve-framework-page .outcome-card p{color:#34464f}\r\n#aleve-framework-page .cta-panel{\r\n grid-template-columns:minmax(0,1fr) minmax(240px,320px);\r\n overflow:hidden;\r\n}\r\n#aleve-framework-page .cta-panel > div{min-width:0}\r\n#aleve-framework-page .cta-panel h2{\r\n font-size:clamp(28px,3vw,38px);\r\n line-height:1.14;\r\n overflow-wrap:anywhere;\r\n}\r\n#aleve-framework-page .cta-panel p{\r\n line-height:1.6;\r\n overflow-wrap:anywhere;\r\n}\r\n#aleve-framework-page .cta-actions{min-width:0}\r\n@media(max-width:760px){\r\n #aleve-framework-page .cta-panel{grid-template-columns:1fr}\r\n}\r\n\r\n<\/style>\r\n<\/head>\r\n\r\n<body style=\"margin:0\">\r\n<section id=\"aleve-framework-page\">\r\n<!-- ALEVE GLOBAL MASTER v1.0: exact global header\/footer installed; URLs standardised; dark content panels converted to approved readable light styling. -->\r\n<a class=\"skip-link\" href=\"#main-content\">Skip to main content<\/a>\r\n\r\n<header class=\"header\">\r\n <div class=\"wrap head\">\r\n <a class=\"logo\" href=\"\/\" aria-label=\"Aleve Business Solutions home\">\r\n <img decoding=\"async\" src=\"https:\/\/aleve-es.com\/wp-content\/uploads\/2026\/06\/Color-logo-with-background-scaled.png\" alt=\"Aleve Business Solutions\" width=\"168\" height=\"60\">\r\n <\/a>\r\n\r\n <nav class=\"nav\" aria-label=\"Main navigation\">\r\n <a href=\"\/\">Home<\/a>\r\n\r\n <div class=\"nav-item\">\r\n <a class=\"nav-trigger\" href=\"\/solutions\/\">Business Solutions <span aria-hidden=\"true\">\u2304<\/span><\/a>\r\n <div class=\"dropdown\">\r\n <a href=\"\/solutions\/\">Business Solutions Overview<\/a>\r\n <a href=\"\/ai-business-solutions\/\">AI Business Solutions<\/a>\r\n <a href=\"\/web-design\/\">Smart Websites<\/a>\r\n <a href=\"\/crm-automations\/\">CRM Automation<\/a>\r\n <a href=\"\/marketing-services\/\">Marketing<\/a>\r\n <a href=\"\/capturavoice-ai\/\">CapturaVoice AI<\/a>\r\n <a href=\"\/industries-we-help\/\">Industries We Help<\/a>\r\n <\/div>\r\n <\/div>\r\n\r\n <div class=\"nav-item\">\r\n <a class=\"nav-trigger active\" href=\"\/business-growth\/\" aria-current=\"page\">Business Growth <span aria-hidden=\"true\">\u2304<\/span><\/a>\r\n <div class=\"dropdown\">\r\n <a class=\"active\" href=\"\/business-growth-framework\/\" aria-current=\"page\">Business Growth Framework<\/a>\r\n <a href=\"\/business-growth-assessment\/\">Business Growth Assessment<\/a>\r\n <a href=\"\/business-growth-discovery-session\/\">Business Growth Discovery Session<\/a>\r\n <a href=\"\/business-growth-toolkit\/\">Business Growth Toolkit<\/a>\r\n <a href=\"\/book-a-strategy-call\/\">Book A Strategy Call<\/a>\r\n <\/div>\r\n <\/div>\r\n\r\n <div class=\"nav-item\">\r\n <a class=\"nav-trigger\" href=\"\/resources-hub\/\">Resources <span aria-hidden=\"true\">\u2304<\/span><\/a>\r\n <div class=\"dropdown\">\r\n <a href=\"\/resources-hub\/\">Resources Hub<\/a>\r\n <a href=\"\/business-insights\/\">Business Insights<\/a>\r\n <a href=\"\/guides-downloads\/\">Guides & Downloads<\/a>\r\n <a href=\"\/case-studies\/\">Case Studies<\/a>\r\n <a href=\"\/success-stories-client-results\/\">Success Stories \/ Client Results<\/a>\r\n <\/div>\r\n <\/div>\r\n\r\n <div class=\"nav-item\">\r\n <a class=\"nav-trigger\" href=\"\/why-aleve\/\">About <span aria-hidden=\"true\">\u2304<\/span><\/a>\r\n <div class=\"dropdown\">\r\n <a href=\"\/why-aleve\/\">Why Aleve<\/a>\r\n <a href=\"\/meet-the-team\/\">Meet The Team<\/a>\r\n <a href=\"\/our-process\/\">Our Process<\/a>\r\n <a href=\"\/faq\/\">FAQ<\/a>\r\n <\/div>\r\n <\/div>\r\n <\/nav>\r\n\r\n <details class=\"mobile-nav\">\r\n <summary aria-label=\"Open navigation menu\">Menu \u2630<\/summary>\r\n <div class=\"mobile-nav-panel\">\r\n <a href=\"\/\">Home<\/a>\r\n <div class=\"mobile-nav-label\">Business Solutions<\/div>\r\n <a href=\"\/solutions\/\">Business 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data-current-language>EN<\/span> <span aria-hidden=\"true\">\u2304<\/span><\/button>\r\n <div class=\"language-menu\" aria-label=\"Language options\">\r\n <button type=\"button\" data-weglot-lang=\"en\">English<\/button>\r\n <button type=\"button\" data-weglot-lang=\"es\">Espa\u00f1ol<\/button>\r\n <\/div>\r\n <\/div>\r\n <a class=\"btn btn-green strategy-call-button\" href=\"\/book-a-strategy-call\/\">Book a Business<br>Growth Strategy Call \u2192<\/a>\r\n <\/div>\r\n <\/div>\r\n<\/header>\r\n\r\n<main id=\"main-content\">\r\n\r\n<section class=\"hero\">\r\n <div class=\"wrap hero-grid\">\r\n <div class=\"hero-copy\">\r\n <p class=\"eyebrow\">The Aleve Business Growth Framework<\/p>\r\n <h1>A clearer path from business challenge to <span class=\"green\">measurable growth.<\/span><\/h1>\r\n <p class=\"lead\">Our framework connects strategy, customer acquisition, CRM, automation, AI, marketing and continuous improvement into one practical Business Growth System built around your company.<\/p>\r\n <div class=\"hero-actions\">\r\n <a class=\"btn btn-green\" href=\"\/book-a-strategy-call\/\">Book Your Free Strategy Session<\/a>\r\n <a class=\"btn btn-outline\" href=\"#framework-stages\">Explore the Framework<\/a>\r\n <\/div>\r\n <div class=\"hero-points\">\r\n <span>Business first<\/span>\r\n <span>Connected systems<\/span>\r\n <span>Measurable outcomes<\/span>\r\n <\/div>\r\n <\/div>\r\n\r\n <div class=\"hero-visual\" aria-label=\"Diagram showing the six stages of the Aleve Business Growth Framework\">\r\n <div class=\"framework-wheel\">\r\n <div class=\"wheel-centre\">Your Connected<br>Business Growth System<\/div>\r\n <div class=\"wheel-node node-1\">1. Understand<\/div>\r\n <div class=\"wheel-node node-2\">2. Attract<\/div>\r\n <div class=\"wheel-node node-3\">3. Capture<\/div>\r\n <div class=\"wheel-node node-4\">4. Convert<\/div>\r\n <div class=\"wheel-node node-5\">5. Deliver<\/div>\r\n <div class=\"wheel-node node-6\">6. Optimise<\/div>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n<\/section>\r\n\r\n<section aria-label=\"Framework principles\">\r\n <div class=\"wrap trust-grid\">\r\n <div class=\"trust-item\"><strong>Business First<\/strong><span>Technology follows the strategy<\/span><\/div>\r\n <div class=\"trust-item\"><strong>One Connected System<\/strong><span>Every stage works together<\/span><\/div>\r\n <div class=\"trust-item\"><strong>Built Around You<\/strong><span>No generic one-size-fits-all setup<\/span><\/div>\r\n <div class=\"trust-item\"><strong>Measured and Improved<\/strong><span>Growth becomes an ongoing process<\/span><\/div>\r\n <\/div>\r\n<\/section>\r\n\r\n<section class=\"section\">\r\n <div class=\"wrap two\">\r\n <div>\r\n <p class=\"eyebrow\">Why the Framework Exists<\/p>\r\n <h2>Growth becomes harder when your business systems are <span class=\"green\">fragmented.<\/span><\/h2>\r\n <p>Many SMEs have invested in websites, software, marketing or automation, but the individual pieces do not work together. Enquiries are missed, information is scattered, follow-up depends on memory and business owners lack a clear view of what is working.<\/p>\r\n <p>The Aleve Business Growth Framework solves this by starting with the whole business journey\u2014not with a particular product or technology.<\/p>\r\n <\/div>\r\n\r\n <div class=\"problem-list\">\r\n <div class=\"problem\"><div class=\"problem-number\">01<\/div><div><strong>Disconnected customer journeys<\/strong><p>Prospects move between websites, calls, messages and staff without a consistent process.<\/p><\/div><\/div>\r\n <div class=\"problem\"><div class=\"problem-number\">02<\/div><div><strong>Lost or poorly managed enquiries<\/strong><p>Leads are not captured, assigned, followed up or measured consistently.<\/p><\/div><\/div>\r\n <div class=\"problem\"><div class=\"problem-number\">03<\/div><div><strong>Too much repetitive administration<\/strong><p>Teams repeat manual tasks that could be organised or automated.<\/p><\/div><\/div>\r\n <div class=\"problem\"><div class=\"problem-number\">04<\/div><div><strong>Investment without clear outcomes<\/strong><p>Businesses buy technology without knowing what commercial problem it should solve.<\/p><\/div><\/div>\r\n <\/div>\r\n <\/div>\r\n<\/section>\r\n\r\n<section id=\"framework-stages\" class=\"section section-soft\">\r\n <div class=\"wrap\">\r\n <div class=\"section-head\">\r\n <p class=\"eyebrow\">The Six-Stage Framework<\/p>\r\n <h2>Every stage has a clear business purpose.<\/h2>\r\n <p>The framework follows the complete customer and operational journey\u2014from understanding the challenge to measuring and improving performance.<\/p>\r\n <\/div>\r\n\r\n <div class=\"stage-grid\">\r\n <article class=\"stage-card\">\r\n <div class=\"stage-number\">01<\/div>\r\n <h3>Understand the Business<\/h3>\r\n <p>We begin with the company, its objectives, customers, processes, constraints and commercial priorities.<\/p>\r\n <ul>\r\n <li>Business goals and growth priorities<\/li>\r\n <li>Current customer journey<\/li>\r\n <li>Operational bottlenecks<\/li>\r\n <li>Existing systems and capabilities<\/li>\r\n <\/ul>\r\n <\/article>\r\n\r\n <article class=\"stage-card\">\r\n <div class=\"stage-number\">02<\/div>\r\n <h3>Attract the Right Customers<\/h3>\r\n <p>We strengthen how the business is positioned, discovered and understood by its ideal customers.<\/p>\r\n <ul>\r\n <li>Market positioning and messaging<\/li>\r\n <li>Smart website structure<\/li>\r\n <li>SEO and local visibility<\/li>\r\n <li>Marketing and demand generation<\/li>\r\n <\/ul>\r\n <\/article>\r\n\r\n <article class=\"stage-card\">\r\n <div class=\"stage-number\">03<\/div>\r\n <h3>Capture Every Opportunity<\/h3>\r\n <p>We create clear routes for prospects to enquire, call, message, book or request information without unnecessary friction.<\/p>\r\n <ul>\r\n <li>Lead capture forms and landing pages<\/li>\r\n <li>Phone, email and messaging journeys<\/li>\r\n <li>CapturaVoice AI engagement<\/li>\r\n <li>Automatic CRM record creation<\/li>\r\n <\/ul>\r\n <\/article>\r\n\r\n <article class=\"stage-card\">\r\n <div class=\"stage-number\">04<\/div>\r\n <h3>Convert More Enquiries<\/h3>\r\n <p>We organise follow-up so every genuine opportunity receives a timely, relevant and professional response.<\/p>\r\n <ul>\r\n <li>CRM pipeline management<\/li>\r\n <li>Lead assignment and response rules<\/li>\r\n <li>Email, SMS and WhatsApp follow-up<\/li>\r\n <li>Appointments, quotations and reminders<\/li>\r\n <\/ul>\r\n <\/article>\r\n\r\n <article class=\"stage-card\">\r\n <div class=\"stage-number\">05<\/div>\r\n <h3>Deliver a Better Experience<\/h3>\r\n <p>We connect customer communication and internal processes to make service delivery more consistent and efficient.<\/p>\r\n <ul>\r\n <li>Customer onboarding<\/li>\r\n <li>Internal task and workflow automation<\/li>\r\n <li>Status communication<\/li>\r\n <li>Reviews, retention and repeat business<\/li>\r\n <\/ul>\r\n <\/article>\r\n\r\n <article class=\"stage-card\">\r\n <div class=\"stage-number\">06<\/div>\r\n <h3>Measure and Optimise<\/h3>\r\n <p>We track the right information, identify weaknesses and improve the system as the business develops.<\/p>\r\n <ul>\r\n <li>Lead and conversion reporting<\/li>\r\n <li>Workflow performance<\/li>\r\n <li>Customer journey analysis<\/li>\r\n <li>Continuous strategic improvement<\/li>\r\n <\/ul>\r\n <\/article>\r\n <\/div>\r\n <\/div>\r\n<\/section>\r\n\r\n<section class=\"section\">\r\n <div class=\"wrap\">\r\n <div class=\"section-head\">\r\n <p class=\"eyebrow\">One Connected Customer Journey<\/p>\r\n <h2>Each stage supports the next.<\/h2>\r\n <p>The value comes from connecting the complete journey\u2014not improving one isolated part while leaving the rest unchanged.<\/p>\r\n <\/div>\r\n\r\n <div class=\"journey\">\r\n <div class=\"journey-step\"><span>1<\/span><strong>Customer Discovers the Business<\/strong><\/div>\r\n <div class=\"journey-step\"><span>2<\/span><strong>Customer Understands the Value<\/strong><\/div>\r\n <div class=\"journey-step\"><span>3<\/span><strong>Enquiry Is Captured<\/strong><\/div>\r\n <div class=\"journey-step\"><span>4<\/span><strong>Lead Is Managed and Followed Up<\/strong><\/div>\r\n <div class=\"journey-step\"><span>5<\/span><strong>Customer Receives Better Service<\/strong><\/div>\r\n <div class=\"journey-step\"><span>6<\/span><strong>Results Are Measured and Improved<\/strong><\/div>\r\n <\/div>\r\n <\/div>\r\n<\/section>\r\n\r\n<section class=\"section section-dark\">\r\n <div class=\"wrap\">\r\n <div class=\"section-head\">\r\n <p class=\"eyebrow\">Business Outcomes<\/p>\r\n <h2>The framework is designed to improve how the business performs.<\/h2>\r\n <p>Technology is only valuable when it produces a useful operational or commercial result.<\/p>\r\n <\/div>\r\n\r\n <div class=\"outcome-grid\">\r\n <div class=\"outcome-card\"><strong>More Qualified Leads<\/strong><p>Stronger positioning, visibility and conversion-focused customer journeys.<\/p><\/div>\r\n <div class=\"outcome-card\"><strong>Faster Response<\/strong><p>Clear routing, automation and follow-up reduce delays and missed opportunities.<\/p><\/div>\r\n <div class=\"outcome-card\"><strong>Better Organisation<\/strong><p>Customer information, communication and tasks are managed in one connected structure.<\/p><\/div>\r\n <div class=\"outcome-card\"><strong>Higher Conversion<\/strong><p>Consistent lead management supports more professional and effective sales follow-up.<\/p><\/div>\r\n <div class=\"outcome-card\"><strong>Less Administration<\/strong><p>Repetitive work is reduced so teams can focus on higher-value activity.<\/p><\/div>\r\n <div class=\"outcome-card\"><strong>Improved Experience<\/strong><p>Customers receive clearer, faster and more consistent communication.<\/p><\/div>\r\n <div class=\"outcome-card\"><strong>Greater Visibility<\/strong><p>Reporting makes it easier to understand what is working and where improvement is needed.<\/p><\/div>\r\n <div class=\"outcome-card\"><strong>Scalable Growth<\/strong><p>Processes and systems are designed to support the next stage of the business.<\/p><\/div>\r\n <\/div>\r\n <\/div>\r\n<\/section>\r\n\r\n<section class=\"section\">\r\n <div class=\"wrap\">\r\n <div class=\"section-head\">\r\n <p class=\"eyebrow\">Why Aleve Is Different<\/p>\r\n <h2>We do not begin by selling a product.<\/h2>\r\n <p>We begin by understanding the business problem and the outcome the company needs.<\/p>\r\n <\/div>\r\n\r\n <div class=\"difference-grid\">\r\n <div class=\"difference-card\"><h3>Strategy Before Technology<\/h3><p>We define what the business needs to improve before recommending websites, CRM, automation, AI or marketing.<\/p><\/div>\r\n <div class=\"difference-card\"><h3>Connected Rather Than Fragmented<\/h3><p>Every component is designed to support the same customer journey and business objectives.<\/p><\/div>\r\n <div class=\"difference-card\"><h3>Practical Solutions for SMEs<\/h3><p>The framework is built around realistic budgets, team capabilities and commercial priorities.<\/p><\/div>\r\n <div class=\"difference-card\"><h3>Long-Term Growth Partnership<\/h3><p>We support implementation, measurement, optimisation and the next stage of business development.<\/p><\/div>\r\n <\/div>\r\n <\/div>\r\n<\/section>\r\n\r\n<section class=\"section section-soft\">\r\n <div class=\"wrap\">\r\n <div class=\"fit-box\">\r\n <div>\r\n <p class=\"eyebrow\">Is This Framework Right for You?<\/p>\r\n <h2>Designed for ambitious SMEs that need greater clarity and control.<\/h2>\r\n <p>The framework is especially valuable when a business has reached the point where disconnected tools, inconsistent processes or manual follow-up are limiting growth.<\/p>\r\n <a class=\"btn btn-green\" href=\"\/book-a-strategy-call\/\">Discuss Your Business With Aleve<\/a>\r\n <\/div>\r\n <ul class=\"fit-list\">\r\n <li>You generate enquiries but do not manage them consistently<\/li>\r\n <li>Your website, CRM, marketing and communication tools are disconnected<\/li>\r\n <li>Your team spends too much time on repetitive administration<\/li>\r\n <li>You want to use AI but need a practical business case<\/li>\r\n <li>You lack clear reporting across the customer journey<\/li>\r\n <li>You are preparing the business for its next stage of growth<\/li>\r\n <\/ul>\r\n <\/div>\r\n <\/div>\r\n<\/section>\r\n\r\n<section id=\"framework-faqs\" class=\"section\">\r\n <div class=\"wrap\">\r\n <div class=\"section-head\">\r\n <p class=\"eyebrow\">Frequently Asked Questions<\/p>\r\n <h2>Understanding the Aleve Business Growth Framework.<\/h2>\r\n <\/div>\r\n\r\n <div class=\"faq-grid\">\r\n <details class=\"faq-item\">\r\n <summary>Is the framework a fixed package?<\/summary>\r\n <p>No. The framework provides the strategic structure, but the actual solution is adapted to the business. Some companies may need a stronger website and lead capture process, while others may need CRM, automation, AI or operational improvements first.<\/p>\r\n <\/details>\r\n\r\n <details class=\"faq-item\">\r\n <summary>Do we need to implement all six stages immediately?<\/summary>\r\n <p>No. The stages help identify priorities and dependencies. Implementation can be phased around budget, urgency and business readiness while still protecting the long-term connected structure.<\/p>\r\n <\/details>\r\n\r\n <details class=\"faq-item\">\r\n <summary>Can Aleve work with our existing systems?<\/summary>\r\n <p>Yes. We first review the systems already in place. Where an existing tool is suitable, it may be retained and connected. We only recommend replacement when there is a clear business reason.<\/p>\r\n <\/details>\r\n\r\n <details class=\"faq-item\">\r\n <summary>Is this only for larger companies?<\/summary>\r\n <p>No. The framework is designed specifically for SMEs. The depth and implementation plan are scaled to the size, complexity and commercial objectives of the business.<\/p>\r\n <\/details>\r\n\r\n <details class=\"faq-item\">\r\n <summary>How does Aleve decide what to prioritise?<\/summary>\r\n <p>We assess the areas causing the greatest commercial loss, operational pressure or customer friction. Priorities are then ordered by business impact, dependency, cost and implementation practicality.<\/p>\r\n <\/details>\r\n\r\n <details class=\"faq-item\">\r\n <summary>Does the framework include marketing?<\/summary>\r\n <p>Yes. Marketing is part of the attraction stage, but it is connected to positioning, website conversion, lead capture, CRM follow-up and reporting so that demand generation supports the complete customer journey.<\/p>\r\n <\/details>\r\n\r\n <details class=\"faq-item\">\r\n <summary>Where do AI and automation fit?<\/summary>\r\n <p>They are used where they can reduce repetitive work, improve response times, support customers, organise information or strengthen decision-making. They are never added simply because the technology is available.<\/p>\r\n <\/details>\r\n\r\n <details class=\"faq-item\">\r\n <summary>What is the first step?<\/summary>\r\n <p>The first step is a free Business Growth Strategy Session. We discuss the current business, its challenges, systems and goals, then identify the areas that deserve closer review.<\/p>\r\n <\/details>\r\n <\/div>\r\n <\/div>\r\n<\/section>\r\n\r\n<section class=\"cta\">\r\n <div class=\"wrap\">\r\n <div class=\"cta-panel\">\r\n <div>\r\n <p class=\"eyebrow\">Start With the Business<\/p>\r\n <h2>Let\u2019s identify what is really limiting your growth.<\/h2>\r\n <p>Book a free 30\u201340 minute Business Growth Strategy Session. 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